Dressing up the celebrities – The Hindu


Designer Chaitanya Rao on his newest tasks and collaborating with Tamil cinema’s main actors for his or her movies

Chaitanya Rao has a grouse. Most individuals know him as a designer. “However solely few know me as a fancy dress designer,” says Chaitanya who has simply completed engaged on Reunion, one of many tales within the recently-released Putham Pudhu Kalai, a group of 5 quick movies on Amazon Prime. Reunion noticed him working with Leela Samson, Andrea Jeremiah and Sikkil Gurucharan.

Because it was shot throughout varied levels of lockdown, sourcing clothes was a problem. “Every little thing was shut. Fortunately, I had managed to get a couple of choices from Hyderabad and the remainder had been borrowed out of Andrea and Leela mam’s wardrobe,” he laughs.

Dressing up the stars

This explicit quick was directed by Rajiv Menon. “I felt like life had come a full circle as a result of I first began out as an assistant costume designer for Minsara Kannavu, which was additionally directed by Rajiv,” says Chaitanya, who desires to work on a interval movie sometime.

With 50-plus motion pictures to his credit score, the city-based designer has carried out all of it; from fixing a garment in a couple of hours to redoing a complete search for a music in a single evening. “On the subject of creating your personal trend line, you could have the posh of taking three to 4 months to design a group. The entire dynamic modifications if you end up engaged on a movie,” he says.

He feels that it is very important bear in mind to not use all the assortment on an actor simply because one is the costume designer for a movie. “What you create ought to incorporate the transient of the director whereas retaining in thoughts the actor, choreographer and your aesthetics,” he explains.

The time issue can be a serious distinction between the 2 worlds he straddles. “Style is what you wish to showcase: you’re looking at one season forward. However for movies, it is very important create a timeless look as a result of generally they’ll take as much as two years to get accomplished,” he says. With a crop of newcomers getting into the world of styling, the skilled designer has a phrase of warning: With a variety of manufacturers now out there within the metropolis, it is likely to be simpler to supply garments and equipment however ensure that the look you set collectively doesn’t seem like one thing you’ve picked off a retailer.”

Regardless of being a part of the style and movie business for almost twenty years and having labored with well-liked actors like Trisha, Asin, Simran, Madhavan and Mahesh Babu, Chaitanya believes there isn’t any room for complacency. “You must continually ensure that there’s a freshness to their look. They will’t find yourself wanting like clones,” says the costume designer, who’s presently on the Nayanthara-starrer Netrikann and an untitled venture with Jayam Ravi and Taapsee Pannu.

In Netrikann, Nayanthara performs a visually challenged woman, so her garments needed to be sensible. “In motion pictures, we often use a variety of fitted outfits with zips on the again and different such particulars however right here these needed to be garments which might be simple to slide on and are fluid,” he explains.

Even little particulars just like the wristwatch worn by Nayanthara needed to be researched; Chaitanya sourced an easy-to-slip-on watch from the US. “It has a button that opens the glass on prime so the wearer can contact and really feel the time. These are issues we don’t realise and take as a right. Hopefully, after the movie releases, it’ll make a distinction for the visually challenged right here,” he provides.

His calender is packed. Juggling a few movies on the identical time plus attending to shoppers is demanding, he confesses, including, “I don’t wish to let any of them down, even when it means working from four am to 9 pm on a regular basis, which is my present working schedule.”

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